The eponymous YouTube series features Blippi, an adult with a childlike curiosity and energetic persona, who wears a blue and orange beanie cap, orange glasses, blue shirt, orange suspenders, an orange bow tie, blue-grey skinny jeans and blue and orange sneakers.

The spin-off series Blippi's Treehouse started airing on December 1, 2021, on Amazon Kids+, with two more characters, Scratch and Patch (both are puppets). On October 9, 2021, Moonbug announced the addition of a new character named Meekah (played by Kaitlin Becker and Cashae Monya). On May 8, Clayton Grimm, who played Blippi in live performances, performed as Blippi for the first time on the channel and would host as an alternative Blippi with John. Until May 2021, the Blippi character was only portrayed by Stevin John. It is dubbed in Spanish, French, Portuguese, German, Italian, Hebrew, Arabic, Aiming to keep Blippi going, Stevin joined the multi-channel network Moonbug Entertainment in 2020. The show was created and the character originally played by Stevin John, who posted the first episode of the show on YouTube on February 18, 2014.

Blippi is an American channel/video live-action program for toddlers and children up to the age of about five years old.

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